Calling All Brave Entrepreneurs
You know who you are. You don't want to be like everyone else. Your brand is meant to stick out like a pistachio ice-cream in a sea of vanilla. You are not meant to be all things to all people, rather you are designed to attract a particular kind of customer while completely alienating others. Those are the kind of entrepreneurs that we want to work with. Let's work together to craft a unique brand positioning & design aesthetic that makes you hard to ignore. Let's create a cult-like following among your super-fans, and a business that you can be personally & financially rewarded for. Let's create your extraordinary brand.
WHAT PEOPLE SAY
“First, I’ll share a confession… After a decade as an advertising creative director leading some of the world’s coolest brands, I’m hard to impress. Yet working with Denny and the Rayvn team has been an absolute delight. Denny is an attentive listener, fiercely responsive, and savvy with fickle digital marketing trends. Our teams worked closely to transform ideas into a gorgeous portfolio of images and digital content, for social media and presentations. We're thrilled with the results!”.
— Sally Hogshead
New York Times bestselling author, Keynote Speaker, CEO & Founder of How to Fascinate
HOW TO REFRESH THE PERSONAL BRAND OF BEST-SELLING AUTHOR, KEYNOTE SPEAKER & THE QUEEN OF PERSONAL BRANDING
Brand refresh, social media content, and website re-design for Sally Hogshead - NY Times bestselling author, Hall of Fame® Speaker, as well as Founder & CEO of How to Fascinate - a personal branding assessment test.
HOW TO CREATE A PERSONAL BRAND FOR A FINANCIAL ADVISOR WHO WANTS TO EMPOWER FEMALE ENTREPRENEURS.
Personal branding, social media content, and website design for Sarah Carlson - a Financial Planning & Wealth Management Entrepreneur based in Spokane, Washington. She wanted an sophisticated personal brand to build her online tribe of female entrepreneurs, so that they can achieve financial well-being and live their best life.
HOW TO BRAND A MAVERICK LAWFIRM WHO WANTS TO BE SEEN AS THE LEADER IN CLASS ACTION LAW-SUITS
Brand Refresh, Collateral Design, and Website Re-Design for Normand PLLC, a maverick class-action lawsuit firm based in Orlando, Florida. They wanted a brand that was BOLD & BAD-ASS, that showed that they are fearless in their approach, yet brilliantly thorough in their preparation
HOW TO CREATE A BRAND FOR A MODERN CONDO IN A HISTORIC LOCATION THAT TARGETS TECH-SAVVY URBANITES
Branding & collateral design we did for the Langstaff Residence in Richmond Hill, to draw young tech-savvy professionals who are looking to leave the expensive downtown Toronto core, for a more affordable, and upscale modern living.
HOW TO BRAND A LUXURY BOUTIQUE HOTEL THAT TARGETS UNIQUE EXPERIENCE SEEKERS
Marriott's Hotel Vie in Vaughan, prides itself on offering guests a boutique experience and outstanding services. Inspired by French Luxury & Modernity, we came up with the name, logo design, and branding for this new and unique hotel.
HOW TO BRAND A LUXURY HIGH-RISE CONDO THAT TARGETS MILLENNIAL WOMEN
Branding for a new downtown Toronto condo development that targets highly successful young professional women, who are social media savvy and enjoy the convenience of living, and working Downtown Toronto.
HOW TO CREATE A BRAND FOR A PHOTOGRAPHY STUDIO THAT TARGETS HIGH NET-WORTH ENTREPRENEURS
Branding & website design we did for Soulwise Media - a photography & video production studio that works with high net-worth entrepreneurs to portray their business at their best.
HOW TO CREATE A PREMIUM BRAND FOR THC & CBD PRODUCTS THAT DISRUPTS IT'S USUAL CATEGORY
Branding & packaging for The Cannabis Connoisseur, a premium cannabis brand that sells high quality buds & cannabis infused edible
HOW TO BRAND A LUXURY APPAREL THAT FOCUSES ON WELLNESS
Branding we created for Mason Haven - a Toronto creative fashion entrepreneur who designs haute couture apparel & gear that encourages people to be the best version of themselves.
HOW TO CREATE AN ARTISAN FOOD BRAND CAFETERIA EXPERIENCE THAT RESONATES WITH DISCERNING GEN Z STUDENTS
Branding for NexDine's Artisan food-service solution that caters to independent school cafeterias, that are seeking a commitment to health, wellness, and sustainability.
HOW TO DISRUPT THE FAST-FOOD MARKET BY CREATING A GLOBAL BRAND THAT IS AS QUIRKY AS IT'S CUSTOMERS
Smoke's Poutiernie is wild & wacky fast food chain from Canada, that needed to target a young demographic who loved the fun of eating poutine and doing things that are out of the norm. They wanted to create a brand that was big, bold, and bodacious, and would have a cult-like following, while being distinctly Canadian.
HOW TO RE-THINK MOBILE BANKING TO GIVE USERS AN ULTRA-PREMIUM EXPERIENCE
Here I've re-imagined how TD Bank could amp up their mobile banking experience, by adopting a very clean, sleek & simplified design.
Business / Product Naming
Logo & visual identity design
2D & 3D Animation
Commercial, Hospitality & Retail Interior Design
Brochure & Flyer design
Website design & development
Social Media Video Ads
Social Media Content Creation
We'd love to work with you
I have my creative team at Rayvn that I work with. Our mission is to help our clients create a solid understanding of what their brand is about, align it with their ideal customers, and develop marketing materials that raises brand awareness, and attract those customers to their business.
I've been doing branding & design for the last 20 years. I've worked with iconic brands like Coca-Cola, Sony, Marriott, and Molson-Coors. Yet to this day, I get the most pleasure from empowering small service-based business owners to create extraordinary brands, and attract clients they love. Because I believe small businesses can achieve mighty things when they have the courage to be brave, stand out, and be rewarded personally & financially for it.
My background is in graphic design, animation, and digital media. I have also taught as a Graphic Design professor at Humber College, and served on the panel of judges for the RGD (Registered Graphic Designers Association), where I provide mentorship to young & upcoming designers.
Currently I live in Toronto with my charming wife, son and daughter. I'm the creative director & co-founder of Rayvn, a multi-disciplinary design consultancy that does strategy, branding, graphics & interior design, and digital & social media marketing.
I love Big Ideas and the ability to express them through stories and design. I also enjoy the fast-paced ever-changing digital environment, and my critical thinking skills lend themselves well to the work. I'm successful because I adhere to this simple notion: that the one staple that all disciplines thrive on is strategic concept - pure and simple.