ABOUT THE PROJECT:
Brand strategy & brand development for Centric Solutions - a b2b IT management consulting firm based in Toronto. They specialize in IT project management & delivery for medium to large scale enterprises. The owner, Clive Sequeira wanted a bold, modern, & confident brand for his business that was built on trust. His company would position themselves as the alternative to the big consulting firms like Deloitte, PWC & EY - because those big firms have hidden agendas, and they often align their strategy to their partners agenda - and not necessarily what's best for the client. Centric Solutions would put the client's interest first - and do what's right (and not what's easy) to build that symbiotic relationship. We did their logo design, website design & development, and social media content marketing.